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‘I remember how astonishing it seemed when Porsche launched its own SUV, the Cayenne in 2003 – whatever happened to the subtle sumptuous lines of the 911, the vehicle with which one would most associate Porsche? But the Porsche SUV turned out to be a big hit.

‘Yet as long ago as the mid-1930s there were tiny glimpses of what was to come. In 1935 the Chevrolet Carry All Suburban was developed. Its purpose? To transport commuters to the rail station.

‘Once upon a time no civilians drove a US military Jeep outside of a battlefield other than serious workers of the land, park rangers, or individuals who considered themselves as bohemian creative types; for such individuals military Jeeps were considered quite chic.

‘But it wasn’t until 1974 that the Jeep Cherokee, manufactured by the same company who developed the World War 2 Jeep, was rolled out that the modern SUV was born. In fact Ford had been manufacturing its own line of what would become knowns as SUVs since 1966: the Ford Bronco, a compact off-road vehicle set on its own chassis that would become an American icon.

‘But it almost wasn’t called that. Initially, first choice of name was the Wrangler. Rustler, Gaucho and Caballero also came under consideration. Yet an equestrian theme perhaps received the nudge after the great success of the Ford Mustang. And we so we had it, the Ford Bronco. You wonder if the then recent success of the TV series Bronco, a popular western starring Ty Hardin, had any influence?

‘Behind the naming of the Ford Thunderbird was a weight of mythology: as anyone familiar with the work of the great thinker Carl Jung will understand, mythological archetypes carry great symbolic weight in our psyches. Could being associated with such an organism perhaps have contributed to the car’s great success? For the thunderbird is a legendary creature in certain North American indigenous people’s history and culture, considered a supernatural being of power and strength.

‘At present Beverly Hills Car Club has a 1974 Ford Bronco 4×4 Custom in Platinum Metallic with grey interior. This Bronco comes equipped with a manual transmission, 302 V8 engine, Master Craft bucket seats, roll cage, steel wheels, Pro Comp Mud Terrain tires, Rancho suspension, and spare tire. An extremely desirable off-road SUV ready to be driven and enjoyed!

‘Do not miss your chance to jump into the ownership of this fun and exciting Ford Bronco that is mechanically sound.

‘The 1974 Ford Bronco had two available engine options. There was the popular 200 CID Inline-Six. And there was the more exciting engine option, the 302 CID V8, which drives the Bronco we have here at Beverly Hills Car Club.

‘This 1974 Ford Bronco belongs to the manufacturer’s first generation. 1974 Broncos had been lined up as the beginning of the model’s second generation. As a consequence of the 1973 oil crisis, however, when Arab oil exporting countries declared an oil embargo, the second generation Bronco was postponed until 1978. Accordingly, 1974 saw the highest levels of Bronco production, a total of 25,824 models.

‘Fans, who adore the Bronco, emphasize how the 1974 Ford Bronco’s impressive specifications make it one of the most desirable SUVs from the Broncos’ first generation. Early adopters, Ford dived headfirst into the sports utility vehicle genre.

‘And found spectacular success.

-Alex Manos, Owner